AICP Show & Next Awards

The AICP Show, The Art & Technique of the American Commercial, is more than just an awards show judging the best work of the year. It's an ongoing archival project with cultural and artistic significance. Since the Show's inception in 1992, the honored work is included in the archives of the Film Department at The Museum of Modern Art (MoMA), in New York. The Show is judged by close to 400 advertising and production professionals, and is assembled by a curatorial panel of prominent industry leaders.

The Next Awards honor the winners of the Next categories, which reward outstanding multidimensional brand promotions. Across all categories, the winning work exemplifies the best in advertising communications in the motion image. This work stands out because of its unique use of media, technology and creativity to express the marketer's message. Categories include: Website/Microsite, ential, Viral/Web film, Product Integration, and Integrated Campaign.

The entire collection of honored commercial imagery is available to view and search at www.aicpshow.com.